Archive | Marketing

17 January 2011 ~ 0 Comments

Build Your Brand with Video

Consider the following facts about YouTube.com – Every minute 24 hours of video is uploaded – Over 700 billion videos were viewed in 2010. – Journalists and entertainment companies use it to discover “what’s hot” How are you harnessing video power in your business or non-profit? On tonight’s episode of The 16 Week Challenge Web […]

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12 January 2011 ~ 7 Comments

My First TV Commercial

Wow! Yippie! Yeah! I finally did it! I’m starring in a TV commercial. I’ve helped a number of people produce their own TV spots. Being behind the camera is a wonderful thing. Well, no more! I’m the star! It’s time to shine! Hey, how about you? How come you are not shinning? Let’s stop hiding. […]

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10 January 2011 ~ 2 Comments

Doing Well and Doing Good With a Non-Profit

My number of non-profit clients have been growing steadily. I’ve helped several people move from dreams of making millions by taking a company public to pursuing their true passion to teach public speaking. For many of you, a non-profit may be the way to go. Get involved in the new movement toward Social Entrepreneurship. On […]

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23 December 2010 ~ 1 Comment

Profit by Listening to Your Clients

Are you really listening to your clients? Are you so enamored with the way you deliver your products/services that you are unwilling to change your approach? I often remind people to move from content to context. You must always be open to a new “context” for your content. Just a few days before the Christmas […]

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20 December 2010 ~ 40 Comments

Testimonials Are Critical

Are you really as good as you think you are? Well, who thinks so other than you? When you’re talking to someone about how you can help their organization, they actually don’t believe you! They are waiting to hear or read how you helped others. That’s why testimonials are CRITICAL to attracting and retaining your […]

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16 December 2010 ~ 0 Comments

Creating a Strategic Plan for the New Year

2011 Can Be Your Best Year! It’s Possible! Let’s Make it Happen! Are you really ready for the New Year? With just a few more days to go, now is the perfect time to reflect and begin to develop a “fool-proof” strategy that will make 2011 your best year ever! Sign-up NOW at http://sbcdecseminar.eventbrite.com/ and […]

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08 November 2010 ~ 1 Comment

7 Ways to Increase Holiday Sales

I hope you can make tonight’s episode (11/8/10) of The 16 Week Challenge Web TV Show at 7pm EST on www.16weekchallenge.com.  I plan to discuss, “Making Money for the Holidays.” Here’s an overview of 7 things you can do to increase holiday sales: 1. Sell what people are buying.  Books, clothing and electronics are a […]

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22 October 2010 ~ 0 Comments

16 Week Challenge Press Release

FOR IMMEDIATE RELEASE Create Your Own Job at the 16 Week Challenge for Entrepreneurs New York, NY – Wednesday, October 20th – What’s the answer for a slow, jobless economic recovery? Bringing the power of job creation to the people through entrepreneurship is a key message of the 16 Week Challenge. The number of people […]

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01 October 2010 ~ 2 Comments

The Hidden Power of a Birthday Party

The first day after my birthday party I arose at 4:37am in the morning filled with excitement and new ideas. I had a BIG meeting that day with the Director of Reality TV Programming for a major cable network. Hey, you never know! You just may see your boy coming to a TV near you. […]

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20 July 2010 ~ 6 Comments

7 Ways to Help Teens Start a Summer Business

The Bureau of Labor and Statistics reports that the unemployment rate for teens this summer is expected to be 26.4 percent — the highest number since they began tracking in 1948. Double that number and you begin to come close to the unemployment rate for black and Hispanic teens. Summer jobs that many of us […]

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22 June 2010 ~ 2 Comments

Don’t Be Fooled By Social Media

Over the past month, I’ve been busy working on a few projects for clients. Naturally, I began to focus on my most essential tasks. It’s amazing how your productivity increases when you determine to spend time on things that have to get done. I would encourage you to tear-up that “To-Do” list and create a […]

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